“Brand” means to indicate strategic awareness about what type of work one is producing, how and when someone sees it and who’s seeing it/ the promotion of a particular product or company by means of advertising and distinctive design.
Branding may come in different patterns depending on the kind of product you are promoting, just like all different beverages companies we have for example Coca-cola companies, Pepsi, Cadbury and Milo. Some of these companies produce the same kind of product but give each of their products a brand that makes each one unique in their own way.
Search engine optimization (SEO) is the process of growing the quality and quantity of website traffic by increasing the visibility of a website or a web page to users of a web search engine . SEO refers to the improvement of unpaid results (known as “natural” or “organic” results) and excludes direct platform and the purchase of paid placement. SEO makes the site you have created useful, usable, accessible, credible, desirable and findable.
If you have to hire an SEO strategy, you should do so early rather than late like when you are planning to launch a new site because search engine optimization is the base of every site or business you ever want to promote or brand you are building.
-Neil patel shared Google’s view on branding and SEO.
Search engine optimization gives meaning to the brand you have built to promote your product, it gives a short or long but accurate message of your brand. SEO may not necessarily give detailed information on your product but it tells the most important part of what you are to offer.
Google emphasizes more on Banding via SEO, because its user friendly and promoting a great user experience is the best thing when building a brand, it allows users to find whatever product you are promoting more eye catchy for users to reach.
Branding and SEO in Business
Most company’s, business sites use inbound methodology as a marketing strategy, because it draws in prospects by giving them what they need during different stages of their buying journey. Using SEO on inbound methodology helps in getting more traffic and leads, it also improves more social network performance and builds better engagement. By using SEO to build your brand awareness you can make all important brand recognition and inbound marketing elements work within synergy. Inbound methodology focuses on how to attract prospects into finding your brand within social network or search result through the well interesting content you created, converted a site viewer to a subscriber, thus making them enter your sales panel, close phase your panel and then get a sale and then drive your efforts to get customers use your product and reach their goals delightfully.
SaaS (software as a service) and PaaS (platform as a service) have become part of the everyday tech lexicon since emerging as delivery models, shifting how enterprises purchase and implement technology. A new “_” as a service model is aspiring to become just as widely adopted based on its potential to drive business outcomes with unmatched efficiency: Artificial intelligence as a service (AIaaS).
AI (Artificial intelligence) is a third party computational system designed basically to help efficiently in different fields. Different AI designer platforms offer a number of styles in machine learning. AI focuses on cognitive solutions designed with an explainable mind, its cloud offerings including Amazon machine learning, Microsoft cognitive service and Google Cloud machine learning can help organizations what might be possible with their data, it goes beyond POC (proof of concept) in organizations that are ready to scale out. AI deployments require flexibility and technology that cloud platforms offer.
An AIaaS provides vertical understanding on how to leverage the data to get meaningful insights, making data far more manageable for people like claims adjusters, case managers, or financial advisors. In the case of a claims adjuster, for example, they could use an AI-based solution to run a query to predict claim costs or perform text mining on the vast amount of claim notes.
The AI industry is a fragmented space with hundreds of AI providers which offers DIY (Do it yourself) development platforms. In business platforms like Amazon, a pre-trained AI is chosen for computer vision, languages, recommendations and forecasting, Amazon sage make to quickly build, train, and deploy machine learning models at scale or build custom models with the support of all the popular open-source frameworks. Other commercial industries adopt AI as an intermediary between them and the customers, it provides a platform where buying and selling could take place, getting customers’ requests and delivering efficiently.
Data that can be most useful within organizations is often difficult to spot. There is simply too much for humans to handle. It becomes overwhelming and thus incapacitating, leaving powerful insights lurking in plain sight. Most companies don’t have the tools in their arsenal to leverage data effectively, which is where AIaaS comes into play.
AIaaS models will be essential for AI adoption. By delivering analytical behavior persistently learned and refined by a machine, AIaaS significantly improves business processes. Knowledge gleaned from specifically designed algorithms helps companies operate in increasingly efficient ways based on deeply granular insights produced in real time. Thanks to the cloud, these insights are delivered, updated, and expanded upon without resource drain.
5G is the fifth generation of mobile connectivity. A little over 3 years ago, Long-Term Evolution(LTE) or as we know it as 4G connectivity arrived to shake the smartphone world and boost data transmission speed, so we are not unfamiliar to this concept anymore. However, it seems that what we experienced at that time will pale in comparison to the vast array of possibilities carried under its belt by this new generation of wireless connectivity, which is being built over the foundations of the previous one.
The average 4G LTE transmission speed currently available for smartphones in Spain, for instance, is somewhere around the 21 Mbps mark, allowing uncut music streaming and prompt web surfing. Well then, 5G connection speed will manage to achieve over 10 Gbps, that is to say, between 100 and 1000 times faster, making it possible to download, for example, a HD movie in 10 seconds.
This remarkable speed is joined by a huge capability for data transmission, 10 Tbps( Terabytes per second) , and a density of 1 million nodes per Km². Besides, it is expected that connection latency shrinks from 50 milliseconds to just 1 millisecond. In other words, 5G technology will allow a delay time reduction in communications, an increase in information transfer rate, a significant improvement in mobile coverage and will allow millions of devices to be connected simultaneously. This is, in fact, one of the key factors in foreseeing that 5G technology will go far beyond the realm of smartphones.
The mixed reality concept will change the way a common internet user plays a game today.
Doctors will remotely perform critical surgery using robots
“Cobots” will be empowered in industry
UHD video streams and automated safety systems will be deployed
Fully functional, reliable 5G will disrupt many technologies and offer better solutions.
5G will also accelerate the development of many other technologies. From gaming to healthcare, almost every industry will benefit from 5G.
In the future, users won’t necessarily need a gaming computer or a console to play games. Users will be able to play Augmented Reality (AR), and Virtual Reality (VR) based games over the network; all they’ll need is live stream capability. As an example, the gaming experience is going to be like Netflix—cloud-based subscription models will be introduced for gaming, and users will not experience any lapses in quality with uber-fast, low-latency connections.
Game developers are excited about 5G’s low-latency, and high bandwidth features since enabling users to play any game on any smart device will soon be within reach.
The number of internet-connected devices has been increasing exponentially, causing increasing bandwidth and energy requirements. According to Cisco, by the year 2022, about 12 billion mobile devices will be connected to the internet.As such, 5G technology is designed to deal with limitations that earlier network generations couldn’t sustain. According to an estimate released by the World Economic Forum, by the year 2035, the economic impact of 5G will reach $12 trillion as the 5G network expands.
Space exploration is the use of astronomy and space technology to explore outer space. While the study of space is carried out mainly by astronomers with telescopes, its physical exploration is conducted both by unmanned robotic space probes and human spaceflight.
While the observation of objects in space, known as astronomy, predates reliable recorded history, it was the development of large and relatively efficient rockets during the mid-twentieth century that allowed physical space exploration to become a reality. Common rationales for exploring space include advancing scientific research, national prestige, uniting different nations, ensuring the future survival of humanity, and developing military and strategic advantages against other countries.
The early era of space exploration was driven by a “Space Race” between the Soviet Union and the United States. The launch of the first human-made object to orbit Earth, the Soviet Union’s Sputnik 1, on 4 October 1957, and the first Moon landing by the American Apollo 11 mission on 20 July 1969 are often taken as landmarks for this initial period. The Soviet space program achieved many of the first milestones, including the first living being in orbit in 1957, the first human spaceflight (Yuri Gagarin aboard Vostok 1) in 1961, the first spacewalk (by Alexei Leonov) on 18 March 1965, the first automatic landing on another celestial body in 1966, and the launch of the first space station (Salyut 1) in 1971. After the first 20 years of exploration, focus shifted from one-off flights to renewable hardware, such as the Space Shuttle program, and from competition to cooperation as with the International Space Station (ISS).
With the substantial completion of the ISS following STS-133 in March 2011, plans for space exploration by the U.S. remain in flux. Constellation, a Bush Administration program for a return to the Moon by 2020 was judged inadequately funded and unrealistic by an expert review panel reporting in 2009. The Obama Administration proposed a revision of Constellation in 2010 to focus on the development of the capability for crewed missions beyond low Earth orbit (LEO), envisioning extending the operation of the ISS beyond 2020, transferring the development of launch vehicles for human crews from NASA to the private sector, and developing technology to enable missions to beyond LEO, such as Earth–Moon L1, the Moon, Earth–Sun L2, near-Earth asteroids, and Phobos or Mars orbit.
In the 2000s, the People’s Republic of China initiated a successful manned spaceflight program, while the European Union, Japan, and India have also planned future crewed space missions. China, Russia, Japan, and India have advocated crewed missions to the Moon during the 21st century, while the European Union has advocated manned missions to both the Moon and Mars during the 20th and 21st century.
Space technology is technology developed by space science or the aerospace industry for use in spaceflight, satellites, or space exploration. Space technology includes spacecraft, satellites, space stations, and support infrastructure, equipment, and procedures and space warfare. Space is such a novel environment that attempting to work in it requires new tools and techniques. Many common everyday services such as weather forecasting, remote sensing, GPS systems, satellite television, and some long-distance communications systems critically rely on space infrastructure. Of the sciences, astronomy and Earth science benefit from space technology. New technologies originating with or accelerated by space-related endeavors are often subsequently exploited in other economic activities.
The earth on which we live is a more-or-less spherical planet which orbits a medium-sized star, the Sun. In his 1970 science fiction novel Ringworld, Larry Niven imagined a civilization that created a rotating wheel space within the habitable zone around its star that rotated sufficiently rapidly to maintain artificial gravity. Future space technology may well encompass similar concepts to allow human civilization to expand further into the solar system and beyond.